Evolutionary Marketing - developed by Sam Rosen, CEO of the Verticality Group - is an emerging marketing system that includes the best practices that came before and
it takes it a step further. It enables you to expand your perspective
on who you are and why you're here - and how your marketing can serve
multiple bottom lines: profit, people, planet, process, and purpose. It:
~ Integrates what's working with what's possible
~ Creates better, more meaningful relationships with customers and prospects
~ Increases Lifetime Relational Value with partners, stakeholders and customers
~ Allows you to see your marketing in a larger strategic and philosophical context
~ Helps you write copy that builds immediate, positive emotional rapport with readers
You can see Sam in action - and work on your marketing issues in real time - at the next Capitol Creativity Network event in Washignton, DC on November 14. Go to www.capitolcreativitynetwork.com for details.